Umami

# Umami An open-source, self-hosted web analytics platform focused on simplicity and privacy. No cookies, no fingerprinting, no personal data collection. GDPR compliant out of the box. ## Why Umami? Umami gives you the website insights you need without the privacy invasion of Google Analytics. Self-host on your own infrastructure so your analytics data never leaves your servers. ### Ultra-Lightweight The tracking script is under 2KB, one of the smallest in the industry. It loads fast and has zero impact on your site performance. No cookie banners required. ### Self-Hosted, You Own the Data Deploy on your own server with Docker in minutes. Your data stays on your infrastructure. No third-party access, no data selling, no vendor lock-in. Released under the permissive MIT license. ### Core Analytics Get all the essential metrics: pageviews, unique visitors, bounce rate, session duration, referrers, browsers, operating systems, devices, and countries. A clean, intuitive dashboard shows everything at a glance. ## Key Features - **Custom events** — Track button clicks, form submissions, or any user interaction with a simple data attribute or JavaScript call - **Funnels** — Measure conversion rates through key steps and identify where visitors drop off - **User journeys** — Visualize the paths visitors take through your site - **Retention analysis** — Understand how well you retain visitors over time with cohort breakdowns - **Goals and UTM tracking** — Set conversion goals and track campaign performance with UTM parameters - **Sessions** — View individual visitor activity and session properties without collecting personal information - **Teams** — Collaborate with your team, share websites, assign roles, and manage access - **REST API** — Full programmatic access to all your analytics data for custom integrations and reporting ## Deployment Deploy with a single command using Docker and PostgreSQL. Supports one-click deployment to Vercel, Railway, DigitalOcean, and other platforms. Requires Node.js 18.18+ and PostgreSQL 12.14+. ## Pricing Self-hosting is free and unlimited. Umami Cloud offers managed hosting with usage-based pricing starting with a free tier. Scale as you grow without worrying about infrastructure.